German brands are known worldwide for their image, quality, craftsmanship, precision, innovation and overall excellence. To judge just how good these products are, the ‘German Brand Award’ submits brands to the scrutiny of experts to find out which are truly the best in their fields of expertise.
The competition is organized by the German Brand Institute, a body that selects the best among the elite of global German brands. With a panel of 9 jury members, each an expert when it comes to Trademark Industry and Trademark Science, they decide which brand qualifies for this prestigious award.
In the “Luxury” category the decision seems to have been unanimous. BUBEN&ZORWEG was awarded the top award for Industry Excellence in Branding, a prize that underlines the relevance and the quality reflected by each product produced by the house, founded in 1995 by Christian Zorweg and Harald Buben.
The award is another in a series of prizes won in the recent past by the company. In addition to the branding award, there is another achievement. The German Design Council, one of the world’s leading competence centers for communication and brand management in the field of design, has nominated the BUBEN&ZORWEG Galaxy Safe as a nominee for the 2018 Edition ‘German Design Award’ in the category “Excellent Product Design – Luxury Goods”.
The jury consisted of no less than 45 expert members, so just being nominated can already be considered an exceptional achievement. The German Design Council has an exclusive network of foundation members including the owners and brand directors of numerous respected companies, designers and design associations.
In June 2016, BUBEN&ZORWEG was named by Ernst & Young as a top 20 German global luxury brand alongside Montblanc, Porsche, A Lange & Söhne, BMW and Leica.