Watch you seek is Watch you get!
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As Apple prepares to launch the iWatch as the next must have luxury accessory, they are starting to poach top people, not just from the world of high-tech, but also from the traditional high-end Swiss watch industry. If Patrick Pruniaux, TAG Heuer’s Vice President of Sales and Retail, thought he could quietly slip into his new role at Apple, he was wrong.
Zenith’s founder Georges Favre-Jacot was known for taking good care of his employees. For his single female employees, he arranged dedicated housing built in districts of Le Locle, the small town in the Jura mountains of Switzerland where he established his production premises. Over the years, the entrepreneur consistently expressed through watchmaking his love for women. The new Star 33mm range for 2014 continues this tradition.
‘MTWWTS’ has become a popular Friday institution, regularly receiving as many as two comments, at least one of which is coherent. This week the match-up is the soon to be launched Air Jordan Black Tiger Camo boot covered with a cool dark tiger camouflage pattern in 3M reflective material.
Baume & Mercier, one of the oldest of the Swiss watch manufactures still in operation, has consistently celebrated women and their unique individuality through its timepiece creations. For the new Promesse range it went back in time to the ‘70s.
As you might expect from one of the most precise of German watchmakers, the construction of the new A. Lange & Söhne manufactory is right on schedule. Progress is particularly visible on the exterior façade. Inside the building, the work is proceeding rapidly as well.
I like to think of myself as knowledgeable on guitar players, the obscurer the better, but my knowledge of classical accordion players is limited to just one, and his name is Yvo Staudt.
Vulcain, well-known for its iconic models such as the Cricket Presidents’ and Nautical watches, Vulcain has released new models designed more with women in mind. The new range is called the First Lady Automatic.
Suitably suited and booted, and with what must surely be a gleaming new brand loyal Zenith watch proudly displayed on his wrist, Aldo Magada has taken up his post as CEO of Zenith with effect from July 1st.
Luxury watchmaker De Bethune has announced a three-year partnership with 27 year old French tennis player and world number 21 Gaël Monfils. The French tennis player, known for his spectacular slides and multiple nicknames, including Sliderman, La Monf’ and Pantera, is taking on the role of ambassador for the Haute Horlogerie brand.
Yes, there is now an official watch even for bilateral trade agreements. The 2014 Sino-Swiss Economic Forum, aimed at enhancing Sino-Swiss bilateral trade cooperation and improving competitiveness and sustainable development between the two countries, has opened today in Beijing. It introduces a Free Trade Agreement (FTA) between the People’s Republic of China and the Swiss Confederation.