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SIHH 2015: Cartier, Still one step above

SIHH 2015: Cartier, Still one step above

Fri 23/01/2015

This SIHH might be a little conservative and careful, because of the economic context - especially with the BNS announcements last weeks, but Cartier was one of the very offensive brands of the SIHH, with no less than 109 new references, new Métiers d'Art pieces, a complete new collection, and a remarkable Grande Complication.

SIHH 2015: Greubel Forsey invents the mechanical computer

SIHH 2015: Greubel Forsey invents the mechanical computer

Fri 23/01/2015

Greubel Forsey is one of the partner brands of Richemont and has its stand inside the SIHH - like Audemars Piguet or Richard Mille, for instance. However, the mad men of the manufacture don't evolve as fast as the other brands. One new model a year, maximum. The company remains quite small, with 100 people manufacturing 100 pieces a year. 

Christopher Ward release new C60 Trident Collection

Christopher Ward release new C60 Trident Collection

Thu 22/01/2015

There really is horological life beyond SIHH and to prove it, Christopher Ward has announced a new version of their C60 Trident Dive/Sport family with a radical re-engineering and design advancement across the new generation of the brand’s most popular range. 

SIHH 2015: Ralph Lauren Automotive & Safari Timepieces

SIHH 2015: Ralph Lauren Automotive & Safari Timepieces

Thu 22/01/2015

A few years ago, when a Ralph Lauren booth popped up in the middle of Palexpo, where SIHH is located, some laughed. Most people were wondering what a fashion/clothes/fragrance brand could be doing jostling for position with the likes of A. Lange & Söhne and Jaeger-LeCoultre.

SIHH 2015: Peter Speake-Marin Live Pictures and Interview

SIHH 2015: Peter Speake-Marin Live Pictures and Interview

Wed 21/01/2015

The Watchuseek team visited with Speake-Marin and observed a gradual evolution of a small brand into a mid-level brand. Pierce Brosnan, after spending some time with Peter on a movie set (where Pierce is a watchmaker by day and assassin by night), is now an ambassador for the brand. Speake-Marin's strategy to make unique watches at various price levels is the key for organic growth.

SIHH 2015: Piaget novelties

SIHH 2015: Piaget novelties

Wed 21/01/2015

It’s again a world record. It’s again, a ultra-thin caliber. And it’s again, signed Piaget. But this time, it’s a complicated watch : a chronograph.
The announcement could have been missed if it was not Piaget : it’s not again a ultra-thin movement, it’s the first chronograph in Piaget’s collection, ever, amongts the 37 calibers developed by the manufacture, including 25 ultra-thin – and numerous world records.

SIHH 2015: Panerai collection live

SIHH 2015: Panerai collection live

Tue 20/01/2015

Panerai is often compared with Rolex. The two brands have many similarities, with rather simple products, faithful to their original models, a design that never changes, very clear collections and a very powerful club of passionate fans around the world – in Panerai’s case called the Paneristis. 

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