In its latest of many collaborations, G-SHOCK has teamed up with famed Manhattan-based boxing brand Everlast to produce the new GBA-800EL-4A. Casio is giving this piece a custom look to suit the collaboration perfectly.

The watch is based on the Bluetooth-connected step-tracking G-Squad watch. The G-SQUAD Series links with the G-SHOCK Connected phone app to provide access to a number of functions that support workouts. Daily health and fitness support functions include a 3-axis accelerometer that keeps track of step counts, memory for up to 200 lap records.

The wearer can also use the app to calculate calories burned, to specify a daily step target, and to store stopwatch data. The look is inspired by a traditional boxing robe and glove, and the watch is finished in a cool matte red color. The predominantly red case and strap reveal the brand’s insignia, featured on the dial, lower band, and the stainless-steel caseback too.

G-SHOCK x Everlast GBA-800EL-4AER

One unique feature is when the LED light is activated, the words ‘Choice of Champions’ appears in the LCD screen! the watch comes in an exclusive, collaborative packaging, also featuring the brand colors.

How much?

UK price: £159

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