Chopard could not let 2019 pass without taking up the challenge of honoring Zagato’s 100th anniversary with a watch destined to be memorable in every way.

Chopard and Zagato first crossed paths during Mille Miglia rallies where there was a perfect understanding between the watchmaker and the Italian car design signature; a love of fine mechanics, a passion for design, respect for tradition, and an attraction to racing.

This 100th Anniversary Edition belongs to the Classic Chronograph collection initiated in 2017 and bears the codes of a racing model. A 42 mm steel-clad piece with precision and reliability guaranteed by the Swiss Official Chronometer Testing Institute (COSC).

The Mille Miglia Classic Chronograph Zagato 100th Anniversary Edition watch comes in a 100-piece limited edition. The dial is enhanced with Zagato’s emblematic Z pattern and red-lacquered color. The watch comes on a leather bund strap evoking the car designer’s upholstery. In the evening, the bund strap gives way to an elegant black calfskin version that enhances this watch sported by the perfect gentleman driver, still under the spell of the gently undulating landscapes evoking the famous Italian dolce vita.

Logos of the two Maisons appear at 12 o’clock, surrounded by baton-type hour-markers painted with Super-LumiNova® as are the hands. The chronograph features a black aluminum inner bezel bearing a graduated tachymeter scale.

A healthy rivalry developed between Karl-Friedrich Scheufele, representing the fourth generation of a dynasty of the watchmakers and jewelers, and Andrea Zagato, grandson of the founder of the family company dating back to 1919.

The two men hurtling along Italian country roads at the wheel of their respective cars quickly turned into a sincere friendship. Chopard thus became the official sponsor of the Scuderia Sports Zagato, while Zagato inspired Chopard to produce limited editions of its Mille Miglia watch collections.


Brand: Chopard
Model: Mille Miglia Classic Chronograph Zagato 100th Anniversary
Dimensions: 42mm in diameter, 12.67mm-thick
Water Resistance: 50 meters
Case Material: Stainless Steel
Crystal/Lens: Sapphire
Movement: Automatic chronograph movement (not specified)
Frequency: 28,800 bph
Power Reserve: 42 hours
Strap/Bracelet: Black calfskin strap
How much?: TBC, limited to 100 pieces at Chopard boutiques


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