The technical and aesthetic research pursued by De Bethune through its watchmaking creations seeks to define tomorrow's watchmaking, even when that entails entirely rethinking its mechanical architecture and defining new aesthetic codes geared toward achieving a universal ideal. This approach is...

The Hour Glass will unveil another groundbreaking project in the form of a pop-up store situated at the heart of Orchard Road at leading shopping centre, Paragon from 18th to 30th September. Themed "Super Machines and Horological Heroes", this pop-up will stage some of the most iconic and...

The De Bethune DB28 Skybridge is an ethereal new addition to the DB28 series, and you just know that the PR people in the Swiss mountains have been working overtime when they say 'an infinite expanse of the heavenly firmament stretches across its dreamlike face. Ancestral skills and the latest...

Unhindered high frequency has become a physical reality within De Bethune R&D's labs, where fundamental research in the field of mechanical horology is reaching unprecedented new peaks of precision and frequency. In a field mainly composed of mechanical watches oscillating between 2.5 and 5 Hz...

Dream Watch IV: The 4S shield in tribute to Steve Jobs After the noteworthy launch of the DBM, an offbeat concept born from the original association between a smartphone and a mechanical pocket watch, De Bethune returns with its High Tech equivalent, the Dream Watch IV. Equipped with...

What is a watch, if not a "machine" to measure the flow of time? A kind of speed counter for the flux of an energy of which we know almost nothing, except that it exists and that it is carrying us somewhere... What is absolute speed, if not that of light, that beyond which there is no more...

De Bethune's Tourbillon Regulator is clearly in a class of its own, a "living" creation, a symbol of classic watchmaking at its finest, with an embossed non-treated sterling silver dial and, at its centre, a depiction of the celestial vault bespangled with stars chased on blued titanium. The...

Mr. David Zanetta, President of the Board of Directors and his co-founder, Mr. Denis Flageollet, Director of Production, are delighted to announce the appointment of Mr. Pierre Jacques as Chief Executive Officer of De Bethune. Mr. Pierre Jacques will officially take up his responsibilities...

Geneva Watchmaking Grand Prix announcement Having been appointed CEO of De Bethune, a position he will occupy from March 2011 onwards, Pierre Jacques is stepping down at the end of December 2010 from his role within the Geneva Watchmaking Grand Prix management. As director of the company that...

De Bethune Masterpiece With a uncompromising resolution never to accept anything less than perfection, De Bethune watches are at the cutting edge of design and technology. Visit "Masterpiece" at London's Chelsea Barracks from 24-29 June 2010 - stand C20 - and see for yourself. Click HERE for...