A sleazy British company is making a fake Rolex clock that threatens Rolexes revenues ($13,000,000,000 in 2021).

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Panerol Forte

· #202 · 4 mo ago

Archer said:
Looks like these wonderful clocks are being modded now - pretty cool if you ask me, but using "Rolex rules" this would now be a fake Oyster & Pop...

View attachment 17203091

You're good Archer, and to think that I doubted your watchmaker's talents... the crown isn't perfectly centered though, but I am sure you'll get it right next time. Keep on the good work

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Archer

· #203 · 4 mo ago

Panerol Forte said:
You're good Archer, and to think that I doubted your watchmaker's talents... the crown isn't perfectly centered though, but I am sure you'll get it right next time. Keep on the good work

Thanks, I'm trying to work my way up to Rolex standards...but I need a bit more misalignment in my work to get there though...

Sure helps reinforce the rare handmade nature of these products!

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Panerol Forte

· #204 · 4 mo ago

Archer said:
Thanks, I'm trying to work my way up to Rolex standards...but I need a bit more misalignment in my work to get there though...

Sure helps reinforce the rare handmade nature of these products!

Hmmm... I think you should replace your eye glasses Archer... or is it simply butthurt for not being able to get parts for Rolex that is blurring your vision? Whatever it is, you should take it easy, there are plenty of watches you can repair, you don't need Rolex, they don't deserve you anyway 😉

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Archer

· #205 · 4 mo ago

I think the real issue that Rolex has with this company is that they are teaching children how to read analog time, and Rolex is jealous...some of their employees don't even know!

😂 😂 😂 😂

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Archer

· #206 · 4 mo ago

Panerol Forte said:
Hmmm... I think you should replace your eye glasses Archer... or is it simply butthurt for not being able to get parts for Rolex that is blurring your vision? Whatever it is, you should take it easy, there are plenty of watches you can repair, you don't need Rolex, they don't deserve you anyway 😉

My eyeglasses are just fine mate. I'm sure the Rolex coloured glasses don't allow you to see the problem with those watches.

You are correct though, I don't deserve a backstabbing company screwing over my business. Thanks for your support!

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G

gumpy-au

· #207 · 4 mo ago

Archer said:
Thanks, I'm trying to work my way up to Rolex standards...but I need a bit more misalignment in my work to get there though...

Sure helps reinforce the rare handmade nature of these products!

Oh that's my DD =) I think i got the friday afternoon DD...

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Archer

· #208 · 4 mo ago

gumpy-au said:
Oh that's my DD =) I think i got the friday afternoon DD...

Ha! Friday afternoon, or hungover Monday morning DD.

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Watchman Dan

· #209 · 4 mo ago

Interestingly, Rolex claims and seems to be one of the very few companies to have an absolute copyright on the trademark “Rolex” across all industries including ones that it does not even do business in. They have successfully sued a healthcare company and a small mom and pop sandwich shop in New York. This is almost unprecedented, but they were able to convince a judge that while no one might mistake a sandwich named “the Submariner” for a watch, these companies profited from some implied association with Rolex and also damaged Rolex’s luxury image!

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CDNS

· #210 · 4 mo ago

Seabee1 said:
no it's not
i·ro·ny1
/ˈīrənē/
noun
noun: irony

the expression of one's meaning by using language that normally signifies the opposite, typically for humorous or emphatic effect.
"“Don't go overboard with the gratitude,” he rejoined with heavy irony"
h
Similar:
sarcasm

Opposite:
sincerity

a state of affairs or an event that seems deliberately contrary to what one expects and is often amusing as a result.

and it's definitely not this:

a literary technique, originally used in Greek tragedy, by which the full significance of a character's words or actions are clear to the audience or reader although unknown to the character.
noun: dramatic irony; plural noun: tragic irony

Thank you Mr. Webster, Meriam-Webster.
Can we get the definition of Self Righteous?

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Seabee1

· #211 · 4 mo ago

Watchman Dan said:
Interestingly, Rolex claims and seems to be one of the very few companies to have an absolute copyright on the trademark “Rolex” across all industries including ones that it does not even do business in. They have successfully sued a healthcare company and a small mom and pop sandwich shop in New York. This is almost unprecedented, but they were able to convince a judge that while no one might mistake a sandwich named “the Submariner” for a watch, these companies profited from some implied association with Rolex and also damaged Rolex’s luxury image!

could someone market a lawn mower called Coca Cola? or is that name trademarked as well?

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C

Charlesislandoysters

· #212 · 4 mo ago

rpitts57 said:
What is your source of Rolex revenue given they’re a privately held company?

They make about a million watches per year.
About 15k average
15 000 000 000 per year bc they sell every watch
Figure out what tudor is doing and that's what the Hans wilsdorf foundation is raking in. Plenty of change left over to sponsor high end events like sail grand prix

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Gebbeth

· #213 · 4 mo ago

Charlesislandoysters said:
They make about a million watches per year.
About 15k average
15 000 000 000 per year bc they sell every watch
Figure out what tudor is doing and that's what the Hans wilsdorf foundation is raking in. Plenty of change left over to sponsor high end events like sail grand prix

I get what you are saying, but the crux is your average of $15k per watch. Remember that Rolex doesn't get the retail price of the watch. They get the price the AD paid for the watch, which has to be a significant discount to the retail price.

Plus revenue is not profit. If I were going to sponsor an event, that would have to be out of my profits if I was going to be prudent about it, not my revenue. Operating costs would have to come into play, unless sponsorship goes into the advertising and marketing budget. Either way, money has to go into current operations, material costs, labor, before sponsorships.

That being said, yes, the Hans Wildorf trust is not hurting for money.

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J

JackDash

· #214 · 4 mo ago

One-Seventy said:
Rolex isn't in the watchmaking business, as its own chairman explained years ago.

How many car brands …… Benz and Porsche makes Rolex look like pikers
When Rolex sent Oyster&Pop (I have one on the way now as a birthday gift for a youngster, seems like a cool bedroom wall accessory) a letter, it was actually sent to the owners by Rolex lawyers, saying "consumers will inevitably be misled into thinking that your products emanate from Rolex”.

I find it interesting. Rolex thinks all its customers are morons in a hurry. What's it like, being thought of as that stupid by the brand you lionise?

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Watchman Dan

· #215 · 4 mo ago (Edited)

Seabee1 said:
could someone market a lawn mower called Coca Cola? or is that name trademarked as well?

I can’t think of a better example of two more different companies…
Coca Cola is a fantastic licensing company that has been quite successful in growing their brand by putting their name on all kinds of things. And yes, I fully believe they would even license their name to a lawn mower company free of charge, before Pepsi beat them to it! You can bet it would be one fun red and white mower. Reward yourself with a Coke after mowing...

Rolex on the other hand would most likely take great glee in suing the lawn mower company out of business just for making them green and putting a crown on them… Even if its' owner was wearing a Rolex! The Oyster clock case shows why they have a well-deserved reputation for "Trademark Bullying" (The US Trademark Office defines trademark bullying as “a trademark owner that uses its trademark rights to harass and intimidate another business beyond what the law might be reasonably interpreted to allow.” So a company with essentially limitless resources asserting extreme and legally dubious trademark claims against smaller ﬁrms that have no hope, on their own, of ﬁghting back on the merits. Often they take issue with third parties using their trademarks in any context, even when protected under fair use laws and the use of the mark does not encroach on the brand’s share of the market.) Although Rolex does assert a trademark under "Rolex Retail store services" featuring watches, timepieces, clocks and jewelry, it does not appear to actively sell or make clocks as would be required to assert this protection. Also their trademark "Oyster" does not list clocks... only "G & S: WATCHES." So a simple disclaimer on the Oyster & Pop clock and advertising that they are not affiliated with Rolex should be enough to settle this case. It is refreshing that while it doesn't happen too often, sometimes Rolex loses these cases. This recently happened when Rolex went after a clothing company that dared use a mere crown without the word Rolex in their logo. In this case, Rolex tried to unsuccessfully assert that clothing was in a class "related" to watches by virtue of them both being "worn", or that they might wind up being sold in the same department store. However, this failed to meet the legal requirement that the alleged infringing product be in the same class of product, so the court corectly ruled that there was no reasonable risk of confusion or association between these brands. Hence, no possible damages to Rolex sales or reputation. Rolex Loses Bid to Block Trademark Registration of Crown Logo

BTW "Coca Cola" isn't trademarked, but "Coca-Cola" is. Unlike “Coke” with multiple meanings, "Coca-Cola" is a made up name like ”Rolex," or "Xerox", that is uniquely theirs so they can seek total ownership even outside their registered industry class. Rolex takes full advantage of this unique position. Watch companies with commonly used names like Omega, cannot prevent it being trademarked in other industries, and so could even wind up on a lawn mower! As far as I know Omega has not yet tried to shut down the Omega Burgers near me, even though they have the same logo...

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