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Yes, "Limited Editions" are one of the dumbest things a watch company could do. Look at Doxa - they have reached the "Limit" of their Limited Editions, running themselves right out of business because they cannot keep selling popular pieces - they were limited. Short sighted, unlike Rolex which keeps on with successful models for decades, and it has rewarded them.
I totally agree, except for the 2020 Deepstar founders edition that is meant to mark the rebirth of the brand in 2020, which will -due its limitation- be rewarding to those who trusted the brand and invested their hard earned money in Aquastar.Yes, "Limited Editions" are one of the dumbest things a watch company could do. Look at Doxa - they have reached the "Limit" of their Limited Editions, running themselves right out of business because they cannot keep selling popular pieces - they were limited. Short sighted, unlike Rolex which keeps on with successful models for decades, and it has rewarded them.