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BASELWORLD 2015 - LAUNCH OF A NEW ALPINA HOROLOGICAL SMARTWATCH

ALPINA IS PROUDLY INTRODUCING ANOTHER HOROLOGICAL SMARTWATCH MODEL FOR LADIES IN BASELWORLD 2015.

With a dial design completely « horological » and proposed with a silver finishing, the new released model is available with a refined brushed and polished stainless steel 39mm case. A metal bracelet finishes the lady model for a more sporty version.Displaying central hours and minutes hands, the « smart » counter is positioned at 6 o'clock. The small red hand indicates you the date during the day and will point out the moon during your sleep, while the small steel hand shows you the percentage of your activity or sleep goals. One of the main asset that you have to remember is that the battery life of these models is 2+ years.With the introduction of these new Horological Smartwatch models, the Swiss Watch Manufacturer Alpina has definitively managed to preserve its design spirit in offering a « real » Swiss watch, which has the addition smart feature to be connected.Powered by MotionX®, the Alpina Swiss Horological Smartwatches are capable of bi-directional communication with iPhone and Android apps. The Swiss Horological Smartwatch is the synthesis of high-tech innovation and traditional Swiss watch craftsmanship; it is the link (no pun intended) between modern and classic, and the bridge between Silicon Valley and Switzerland. There is no digital screen on the Swiss Horological Smartwatch. Instead, the beautiful laser cut hands on the watch dial display information in analog form. The Swiss Horological Smartwatches retain their natural classic beauty and can deliver the benefits of the quantified self, all without ever having to recharge a battery.


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ALPINA SWISS HOROLOGICAL SMARTWATCHES: THE BEAUTIFUL SWISS WATCH THAT YOU LOVE TO WEAR THAT IS NOW SMART AND CONNECTED, POWERED BY MotionX®

The MotionX® patented sensor-fusion engine tracks activity and sleep patterns with high accuracy. Activity and sleep information is presented in real-time on the Swiss Horological Smartwatch using beautiful traditional analog dials. The Alpina Swiss Horological Smartwatch synchronizes automatically with applications on Apple and Android smartphones. On the iOS and Android apps, simple and easy-to-understand graphics highlight how much one has moved and slept during the day, week, or month. This data will assist users to better understanding themselves, and along with appropriate goal setting and intelligent coaching, will improve their well being. Better sleep and a more active lifestyle are widely recognized as simple, but effective, positive behavioral changes. The Alpina Swiss Horological Smartwatch now combines the features and functionality of the MotionX® technology platform with a luxury timepiece.

About Alpina

ALPINA, THE ORIGINAL SWISS SPORT WATCH ALPINE SPORTS WATCH MANUFACTURING - SINCE 1883A true pioneer of the Swiss watchmaking industry, Alpina has been the source of numerous innovations, patents, and calibers. With the birth of its legendary Alpina 4 in 1938, Alpina invented the concept of the sport watch, as we know it today. Faithful to its long tradition of creating mechanical calibers, Alpina manufactures, in its Geneva manufacturing facility, four movements in-house: the Tourbillon, the World Timer, the Automatic Regulator, and the Small-Date Automatic. Alpina's mission is to design and engineer luxury sport watches that operate with the greatest precision and reliability possible in the most demanding sporting environments, like the Alps.
Guido Benedini quote:
"Our Horological Smartwatch is no less than a revolution for the Swiss Watch industry by extending the concept of traditional craftsmanship and design to the actual improvement of personal lifestyle and fitness. Being the inventors of the original concept of the Swiss sport watch in 1938, we are extremely proud at Alpina to re-invent such concept in 2015 by partnering with the leading and proven MotionX® technology platform". More information at http://www.alpina-watches.com
 
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