Hi Gents, thank you for starting this thread.
I really enjoyed reading your feedback on the design and campaign.
We too have realised that the work behind the campaign is not getting through on our existing platform so we are creating a new website to better share our work and efforts with the Sherpas that will be released in two months.
When founding BRATHWAIT we wanted to create a company that was based on the characteristics of a Gentleman. In doing so we want to look beyond ourself and apply this philosophy not only on our "about page", but in the real world. We reached out to the people that we admire the most, the Sherpas of the Himalayas.
I personally find the relationship between the Sherpa community and the west very interesting; They often meet up the base of Mt. Everest, while climbing together, one risk his life for glory and fame, and the other is humbly trying to earn a living. The latter, the Sherpa is per our definition a true Gentleman.
Now what we want to do is invest in alternatives to risking their life above the death zone of 8000 meters where no human body can acclimatise to sustain life. Today, mountain guiding below 8000 meters does not yield enough through a season to support their families so we want to aid in alternatives we may discover together.
Our charity is run together with Sherpas of Nepal, we will share their profiles, stories and our work together on the new website.
So far we have sold 77 automatic watches. This gives us $1,975 to start of with.
The picture of the movement some are mentioned is just embarrassing, we uploaded the wrong picture due to a project file that had the same name.
Thank you again for showing interest in BRATHWAIT.
Sincerely,
Henrik.