WatchUSeek Watch Forums banner
1 - 9 of 9 Posts

·
Moderator Emeritus
Joined
·
55,907 Posts
Discussion Starter · #1 · (Edited)
Display window Building


The jewelry and watch manufacturer Bulgari Horlogerie - a brand of the luxury goods group LVHM - will not take part in this year's Baseworld. Only two and a half months before the watch fair, Bulgari made the decision not easy, the company said.

In view of the uncertainty about the further course of the corona virus, the watch brand is instead planning road shows in the most important sales markets. "The decision was not an easy one for us," says Bulgari boss Jean-Christophe Babin.

A statement from Bulgari adds that LVMH Watch Week in Dubai in January was a huge success and allowed it to meet key clients and media.

In a more or less lame statement Bvlgari added that they already introduced their most important 2020 novelties in Dubai including the Serpenti Seduttori Tourbillon, the Diva Finissima Minute Repeater Malachite, the Octo Finissimo Minute Repeater Gold and the sporty Octo Finissimo Automatic 100 meters Steel.

However, the Baselworld rejection is not a final one, says the CEO. The company will decide on participation in Baselworld 2021 at the end of June.
 

·
Premium Member
Joined
·
9,679 Posts
Bvlgari leaving Baselworld for this year

Reasons cited are the success of LVMH Watch Week and the increasing impact of the coronavirus.

This only increases the chance there simply won't be a Baselworld *at all*, IMO. And if there isn't, that will only increase the risk that the show dies.
 

·
Moderator Emeritus
Joined
·
55,907 Posts
Discussion Starter · #3 ·
Baselworld Press Release

« We deeply regret Bvlgari's decision to withdraw from the next edition of Baselworld, » says Michel Loris-Melikoff, Managing Director of Baselworld. « We continue to work closely with the Watch Division of the LVMH Group and each of its three brands TAG Heuer, Hublot and Zenith. We work closely with Stéphane Bianchi and his team to offer the best business platform to the Group's brands with pragmatic cost control. »

Stéphane Bianchi, President of the Watch Division of the LVMH Group said: « The Watchmaking Division of the LVMH Group with TAG Heuer, Hublot, and Zenith remains committed to Baselworld in 2020. We believe in the importance of a major event for the Swiss watch industry and look forward to a successful fair, both in terms of image and sales, for our three Maisons. »

« We are obviously disappointed not to participate in 2020, but as told already in past, we remain open for 2021 onwards to continue with Baselworld and we will take our decision by June 2019 once Baselworld 2021 concept, dates and costs will be clarified. We also wish to continue to collaborate as much a possible with LVMH Watch Division from fairs to roadshows of events such as we did In Dubai this year » commented Jean-Christophe Babin CEO of Bvlgari.

Michel Loris-Melikoff, Managing Director of Baselworld adds: « We are building Baselworld with a fresh approach in collaboration with our partners. Our Baselworld 2020+ concept of a platform of experiences and the building of a large community active throughout the year is meeting with a very positive response not only from our exhibitors, but also from all the key players in the sector with whom we are implementing it.

With regard to the Coronavirus, we are monitoring the evolution of the situation very closely with the authorities. To date, in Europe, all conferences and shows scheduled to be held around the same time frame as Baselworld 2020, are going ahead as planned (with no cancellations currently on record).

We are currently recording growth in all sectors, including watchmaking, with many establishments joining or returning (several dozen) to the show thanks to the different formats that we have put in place this year. Listening, dialogue, creativity: the positive dynamic is once again in motion. The Gems & Pearls sector is also making a significant comeback with 50% growth, and the Technical sector is regaining confidence with 100% growth also this year, the upshot of a long and comprehensive collaboration with all the players. »
 

·
Premium Member
Joined
·
9,679 Posts
First, SIHH is gone. It's now Watches & Wonders Geneva...tying in with other shows around the world, particularly Miami.

Second: they were never in SIHH. LVMH, far as I know, skipped it...it was primarily Richemont and the haute horlogerie independents like Journe. Zenith, TAG, and Bvlgari were all dropping their new models at Baselworld.

We'll have to see if W&W doesn't start getting cancellations. Swatch cancelled Time to Move because of the coronavirus, and the big impact it's having on their Asian customers/dealers. (And, from what I'm reading, the Chinese economy generally.)
 

·
Registered
Helvetia
Joined
·
423 Posts
Let them make their giant empty building into largest skating rink in the World and charge kids 300Fr./ hour.
 
1 - 9 of 9 Posts
Top