1. Check Chrono24. Do they really go at 50%? If so, buy from there. Always great idea with depreciating brands. I did the same with my GO S60's
2. 2 years seems to be normal. I have so far seen it on Tag, Chopard, IWC, GO and Blancpain.
3. Short-ish but then again, they stop every now and then if you don't wear them. I don't know if setting moonphase is any extra hassle

And if you wonder about reselling it, maybe it's not the watch for you?

 

….
And if you wonder about reselling it, maybe it's not the watch for you?

+1
When I bought my PanoMatikLunar back in 2011 „reselling“ did not came to my mind. Still in my collection.

 

If it drops like a stone used then this may be to your advantage, buy LNIB used from a trusted source and save that money.

 

ABSOLUTELY !!

 

I checked Chrono24 (since this is one of my future watches too) and they don't really seem to drop that much. I don't know what is the MSRP but "traders" (AD proxies, I'd guess) are selling new steel on leather ones at 7000-8000 EUR when I ignored the oddballs lower than that. There's only few used ones at 6000-6600 EUR.

 

MSRP is 11,100 Euros

 

I´m imminently going to pull the trigger on a GO Panomatic Lunar in steel

Congratulations!
That's a pretty nice holiday present to yourself. Enjoy it.
I wouldn't worry about the power reserve or the warranty,
and as far as the discount, I wouldn't worry about that either,
since you intend to keep it and would prefer to buy it new from the AD.
Maybe you can negotiate for 15 percent...or at least an extra strap.

You can post more often and share pics of your collection.
If this is what you are buying, you probably have some nice ones.

 

Buy pre-owned, I think they offer good value and are a terrific high end watch for the price.

I almost bought one GO last month but deal fell through in the last seconds. Still have my eyes on it though.

 

Would you go gray

Congratulations!
That's a pretty nice holiday present to yourself. Enjoy it.
I wouldn't worry about the power reserve or the warranty,
and as far as the discount, I wouldn't worry about that either,
since you intend to keep it and would prefer to buy it new from the AD.
Maybe you can negotiate for 15 percent...or at least an extra strap.

You can post more often and share pics of your collection.
If this is what you are buying, you probably have some nice ones.

Thanks

Given the choice would you go LNIB from a gray market dealer for 8,500 OR 9,500 from the AD?

 

1. Retail vs. Reseale value - At the two ADs in town who carry GO I have been quoted discounts of 8% and 13% respectively. I find these underwhelming considering the fact that I will not get more than 50-60% of retail if I were to resell the watch the next day. Is this normall? I have often gotten far better discounts on other brands that took similar depretation hits....


2. Warranty - Not too impressed about GOs 2 year warranty when Rolex and Omega offer 5 and what I would consider to to be GOS closest benchmark, JLC offers 8!! years.

3. 42 hour power reserve......meh not amazing by current standards TBH. This might be a watch to keep on a winder.

any other moans I may not have considered while I try to talk myself off the edge?

1) Wait until after Jan 1 (when holiday volume is over) and offer both dealers 9,000 EUR. If neither accepts buy grey market or used.

2) Consider that manufacturer defects covered by warranty most often reveal themselves sooner rather than later and then don't worry about it. In addition, higher quality brands have very few true warranty issues to begin with. I'd be more concerned with the warranty with an inferior brand.

3) Who really cares? It's technically impressive to have a longer PR and so understand the value. But frankly if it's in current rotation it will be worn often enough to not matter. If it's worn less often, then the a winder is the easy solution, as you mention.

Enjoy your future watch!

 

At 12.7 mm thick, this watch is on the chunky side if you plan to wear it with a suit but it's a great watch and one that I've had my eye on for a long time.

Buy pre-owned in mint condition if you can and let the original owner take the major depreciation hit. You can save thousands of dollars that way. Seems like there's a lot of them out there.

 

Buy pre-owned in mint condition if you can and let the original owner take the major depreciation hit. You can save thousands of dollars that way.

Just like buying a car. Only a fool buys a brand new car - get one 1-2 years old with low miles and remaining warranty.

 

...
any other moans I may not have considered while I try to talk myself off the edge?

It sounds like you should move away from the edge. With the negatives you have listed, the GO may not be the watch for you.

 

I´m imminently going to pull the trigger on a GO Panomatic Lunar in steel and just want to check my understanding of the main negatives and hopefully check them against some of the more experienced collectors who have owned the brand previosuly.

1. Retail vs. Reseale value - At the two ADs in town who carry GO I have been quoted discounts of 8% and 13% respectively. I find these underwhelming considering the fact that I will not get more than 50-60% of retail if I were to resell the watch the next day. Is this normall? I have often gotten far better discounts on other brands that took similar depretation hits....

2. Warranty - Not too impressed about GOs 2 year warranty when Rolex and Omega offer 5 and what I would consider to to be GOS closest benchmark, JLC offers 8!! years.

3. 42 hour power reserve......meh not amazing by current standards TBH. This might be a watch to keep on a winder.

any other moans I may not have considered while I try to talk myself off the edge?

Don't take this as a lecture, it's just advice. If those things are negatives for you I'm not sure why you're considering the brand at all. I wouldn't.

#1: If high resale value is one of your purchasing criteria, you'll be denying yourself a lot of fine watches. I can't deny that a brand with high resale prices represents better long-term value, but low resale price doesn't mean it's a bad brand. From my experience it's just a matter of brand awareness in the market and how that affects supply and demand. If resale value is a big issue for you, buying a cheaper watch represents less of a "loss," and at some threshold, the resale value shouldn't matter to you. IMO, if you're buying a watch worrying about that, you're buying it for the wrong reason. Said another way, maybe this watch is too close to, over over, your price threshold such that you'e worrying about how much of it you'll get back.

#2: I can't deny that longer warranty is better, but in my mind that too is just a part of #1, the value equation. It's a form of insurance. But even Rolex only offers a two year warranty on their service, even though it's expensive and the watch comes back like new. Speaking of which, I'm surprised you didn't consider service interval. If warranty is that important to you, buy an Oris model with an in-house movement. 10-year warranty, 10-year service interval. No one buys a high-end sports car for their reliability, and they're not sold on that basis. GO may only offer a 2-year warranty simply because they feel they don't have to offer more (market demand is sufficient) or they can't (higher failure rate over the long term).

#3: By the time I got to this one, I realized I don't know why you're looking at this watch at all. Short power reserves best serve as an everyday watch. I don't believe in winders because I don't care to eat into the service life of my watches that I'm not using. BTW Oris has movements with 5-day power reserve, and 10-day power reserve. The point being that there are watches out there that can erase your concerns.

If everything you've mentioned was a concern to me, I would have walked away. Way too many watches in the world for me to worry about the one with a bunch of negatives that I didn't buy.

 

Yup, the resale values are trashy, which is why you should only buy this piece pre-owned!

 

My personal feeling is, Warranties are fine, but if it’s really a consideration I can’t afford the watch. Or at least I’d take into account what kind of hit I’d take if said watch klunked out 2 years and one day after delivery and what the value would be for a watch-shaped paperweight.

 

I do not have hands-on experience with the watch, nor the brand, but a few things about the market of this watch:

1. you CAN get 60% back if you sell it the next day. In fact, I'm confident that you can get someone to pay over 75%. The catch is to explain WHY you need to sell it in the first place and have that person actually believe you
2. If you are willing to go grey, you can find it at 8K or less
3. for reference, the watch is perhaps selling around 70~75% of its retail price as second-hand. I have never seen it offered below 7K. It could happen after negotiation I'm just saying
4. if you are REALLY concern about value, wait around in the used market, and hunt for a relatively fresh used piece (say, 6-12 months of ownership) for like 7500. I can't imagine it going lower than 6K after 5 years

 

If you’re worried about resale value (that’s perfectly reasonable), there are plenty of watches that make no sense buying new. You’re most likely not going to get a discount from an AD that’s so significant that you’re not going to lose your shirt on the watch (figuratively) if you don’t click with it and decide to move it on in short order.

I don’t know enough about these to say if that’s the case for the GO, but if that’s the case per your research OP…as the others said…just buy a lightly used one from a trusted source.

 

Almost any watch you resell will take a big hit, as depreciation is just part of this hobby, so I would not factor than into my decision, IMHO.

2 years is fairly normal for a warranty, and that GO is a very nice watch, so don't overthink it.

If you like it, get one and enjoy it for years and years.

 

It's nice to buy new. And it's nice to buy from an AD.
If he is not going to sell it, then there is no loss from resale,
so he doesn't have to worry about that.
He ONLY has to think if it is worth it to spend an extra 1000 euros.

 

Negotiate with the ADs, and if they can't or won't offer you a deal you can live with, check grey or used.

They put their cards on the table with discount offers - make reasonable counteroffers and see if either bites.

 

I almost bought the same watch in Vienna once. What stopped me was knowing the very same model can be acquired for significantly less (same condition brand new) in Hong Kong.

 

I´m imminently going to pull the trigger on a GO Panomatic Lunar in steel and just want to check my understanding of the main negatives and hopefully check them against some of the more experienced collectors who have owned the brand previosuly.

1. Retail vs. Reseale value - At the two ADs in town who carry GO I have been quoted discounts of 8% and 13% respectively. I find these underwhelming considering the fact that I will not get more than 50-60% of retail if I were to resell the watch the next day. Is this normall? I have often gotten far better discounts on other brands that took similar depretation hits....

2. Warranty - Not too impressed about GOs 2 year warranty when Rolex and Omega offer 5 and what I would consider to to be GOS closest benchmark, JLC offers 8!! years.

3. 42 hour power reserve......meh not amazing by current standards TBH. This might be a watch to keep on a winder.

any other moans I may not have considered while I try to talk myself off the edge?

to address some concerns:

Only way to deal with resale value is either buy on the secondary market and take advantage or buy new from an AD and deal with it.

2 year warranty isn't ideal but it’s long enough to make any manufacturer problems apparent if you actually wear the watch. Honestly in most cases, problems will reveal themselves well within a month if the watch is worn and used regularly.

 

If you don't resell your watch, the resale value becomes irrelevant. That's my trick: I only buy stuff I intend to keep.

 

Just buy your watch used then, or try to negotiate a hard dc from the ad. That way the dip you talk about will be relatively neglible. At least this is the route i take with most watches i own.

also, some reputable used seller offer a year or two in warranty as well. However, like cars, most of times warranty doesnt mean ****, new or used

 

I´m imminently going to pull the trigger on a GO Panomatic Lunar in steel and just want to check my understanding of the main negatives and hopefully check them against some of the more experienced collectors who have owned the brand previosuly.

1. Retail vs. Reseale value - At the two ADs in town who carry GO I have been quoted discounts of 8% and 13% respectively. I find these underwhelming considering the fact that I will not get more than 50-60% of retail if I were to resell the watch the next day. Is this normall? I have often gotten far better discounts on other brands that took similar depretation hits....

2. Warranty - Not too impressed about GOs 2 year warranty when Rolex and Omega offer 5 and what I would consider to to be GOS closest benchmark, JLC offers 8!! years.

3. 42 hour power reserve......meh not amazing by current standards TBH. This might be a watch to keep on a winder.

any other moans I may not have considered while I try to talk myself off the edge?

Yikes.

1. Caring too much about resale value. Just look at the world and not only watches, barely any discounts anymore. ''I deserve a discount because they sell for 50 percent less'', come on now.

2. Who cares about warranty? Especially making a decision for something like a watch.

3. Power reserve.... again so trivial.

 

I bought a brand new panoreserve about 3 yrs ago and got a great deal from one of the forum sponsors. It was about $200-$300 more than I was seeing them sell for from established resellers.

1. Retail vs. Reseale value - At the two ADs in town who carry GO I have been quoted discounts of 8% and 13% respectively. I find these underwhelming considering the fact that I will not get more than 50-60% of retail if I were to resell the watch the next day. Is this normall? I have often gotten far better discounts on other brands that took similar depretation hits....

Eh, this shouldn't be an issue if you aren't selling it. But the market for panoreserves has stayed stable or gone slightly higher over time. If you really want a better deal you can A) buy a used Lunar or B) call more ADs and expect to have the watch shipped to you if you like the deal. I did that with my Reserve.

2. Warranty - Not too impressed about GOs 2 year warranty when Rolex and Omega offer 5 and what I would consider to to be GOS closest benchmark, JLC offers 8!! years.

I've bought a few watches and had some gifted to me over the years. Prices ranging from $35 for a Swatch back in the 80s to my Reserve, which is the most expensive watch I own. I had exactly one failure/issue in that time and it happened within a week of getting the watch. If a short warranty is a big problem, I don't think you really want the watch.

3. 42 hour power reserve......meh not amazing by current standards TBH. This might be a watch to keep on a winder.

If you wear the watch frequently, I don't see this being an issue. If adjusting the moon phase is both a pain and something you care about (I don't often adjust the date on my watches if I'm only going to wear it for 2-3 days), I can see getting a watch winder. Otherwise, it's probably not necessary.

I don't see any other issues with the watch. For me, it only comes down to finding a deal I like. Last week, I passed on buying a GS SBGY007 over $36. It wasn't the cost, but the whole situation seemed a bit bait-and-switchy. I was told one price and when I went to buy it, it was a different price. Obviously I didn't want the watch quite enough to overlook this detail.

 

Live a little and take your chances. You love the watch. But you never know what's in store for YOUR watch.

I bought a new Omega Broad Arrow in 2002 (Christmas). I was happy for the warranty since I had to return it for repairs. The first two repairs were covered under warranty but the next two were on me. That prompted me to replace the finicky Broad Arrow with a standard Speedmaster Professional with the robust and reliable caliber 1861 movement. Well guess what...that watch didn't work correctly right away, and it took FIVE trips to two different authorized service providers (Nesbitt in Seattle gave up after three tries and got mad at me!). When I was stupid enough to give Omega a third chance, the reset pusher on a Planet Ocean chronograph popped out (not off, just dangling there by a spring). Never considered a new Omega since, and never will.

Moral of the story: you just don't know what you're going to face. I hope it's an eternity of the "honeymoon phase" where the watch gets worn every day except the random day you feel guilty not wearing another watch in your collection. Odds are that NOTHING robs you of your enjoyment of the watch until it's "natural" need for a service (hey, even I know my Omega experience is an outlier. Just look at all the happy Omega owners out there!). If you love it before you own it, chances are you won't fall out of love with it, so resale isn't really a consideration, is it? Like many watch lovers on a watch forum who respect the magnificent quality and appeal of that exact GO watch, I say, "GO FOR IT!"

 

I´m imminently going to pull the trigger on a GO Panomatic Lunar in steel and just want to check my understanding of the main negatives and hopefully check them against some of the more experienced collectors who have owned the brand previosuly.

1. Retail vs. Reseale value - At the two ADs in town who carry GO I have been quoted discounts of 8% and 13% respectively. I find these underwhelming considering the fact that I will not get more than 50-60% of retail if I were to resell the watch the next day. Is this normall? I have often gotten far better discounts on other brands that took similar depretation hits....

2. Warranty - Not too impressed about GOs 2 year warranty when Rolex and Omega offer 5 and what I would consider to to be GOS closest benchmark, JLC offers 8!! years.

3. 42 hour power reserve......meh not amazing by current standards TBH. This might be a watch to keep on a winder.

any other moans I may not have considered while I try to talk myself off the edge?

buy preowned if resell price is that much a concern. Warranty.... not much you can do other than buy a different brand. PR, again this may not be the right brand for you.

 

If your #1 concern is losing money, leave this hobby now. RUN FAST AND FAR