Grand Seiko ADs - 20% off stock models - Competing with Michael Kors and Diesel watches at AD

1652 Views 15 Replies 13 Participants Last post by Cowboy Bebop, 19 h ago

Loevhagen

Discussion Starter · 3 d ago (Edited)

GS has now become a non-luxury brand in Scandinavia in GS' attempt to make GS exclusive and hard to get. But - oh - the irony...

It seems to be a restructuring going on with GS in Scandinavia, and therefore many ADs sell GS with 20% off as they loose the right to sell the brand.

Given the fact that the USD is strong against Scandinavian currencies AND the 20% sale AND the possibility to extract even more off by going duty free (VAT-off ca. additional 20% as VAT in Scandinavia is 25%) for foreigners - your next GS could be dirty cheap.

E.g. image form a Swedish AD: Only USD5.800 for a SBGY013.

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leocooper

· #2 · 3 d ago

Interesting.. very interesting

Leo Says Hi

JC316

· #3 · 3 d ago

Thanks for sharing!!!

brash47

· #4 · 2 d ago

Looking it up, appears to be more like 7500 for that one you mentioned. I guess its an ok price, but not amazing.

Loevhagen

Discussion Starter · #5 · 2 d ago (Edited)

brash47 said:
Looking it up, appears to be more like 7500 for that one you mentioned. I guess its an ok price, but not amazing.

What?

Deducting Swedish VAT we're down to USD 5.800.

Perhaps not so amazing for GS trying to upscale their brand perception though... 😂

sticky

· #6 · 2 d ago

Some lovely looking watches.

Charvel86

· #7 · 2 d ago

I am in US. Went to their site and one one GS is listed. Did they sell out already?

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Nokie

· #8 · 2 d ago

Some potential maybe?

Cowboy Bebop

· #9 · 2 d ago

Charvel86 said:
I am in US. Went to their site and one one GS is listed. Did they sell out already?

Watches and Jewellery online

Watches and Jewellery online - köper du på Magnussons Ur, vi är en auktoriserad butik och erbjuder fri frakt och gratis försäkring. Vi säljer Klockor & Smycken från de kända varumärkena

magnussonsur.se

They likely sold their entire inventory quickly at those prices...

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Loevhagen

Discussion Starter · #10 · 2 d ago (Edited)

@Charvel86 and @Cowboy Bebop - Several still on sale along with Michael Kors watches.

THAT is a mix you would not believe just a few weeks ago.

The fun part is that the Michael Kors watches is NOT on sale. LOL. -> https://magnussonsur.se/produkter/klockor/?filter_gender=herr

GS maison is really making GS "exclusive" these days.

Competing with Micheal Kors watches. Way to go GS!

Reactions: 2

Mazzyracer

· #11 · 2 d ago

They are selling Michael Kors and Diesle watches at the same prices as on sale grand seikos?

Reactions: 1

Wristaffairs

· #12 · 2 d ago

The market value Of GS can never be compared to that of MK and Diesel.

One-Seventy

· #13 · 2 d ago (Edited)

Loevhagen said:
GS maison is really making GS "exclusive" these days. Competing with Micheal Kors watches. Way to go GS!

"maison". Lol, indeed. Made me want to take your post even more seriously

staplebox

· #14 · 1 d ago

Is GS leaving your market?

I've seen they recently opened a new store on Bond Street in London and have grown points of sale across the UK in the past few years.

There is a new large store coming to Madison Avenue soon, I believe, and they have increased their US "events" this year. They seem to be growing in these two locations, I supposed it makes sense to contract in others.

kevinkar

· #15 · 1 d ago

Loevhagen said:
It seems to be a restructuring going on with GS in Scandinavia, and therefore many ADs sell GS with 20% off as they loose the right to sell the brand.

So losing the "AD" means they are not required to sell according to any agreement (i.e. expensive just because...) and are likely selling below the required price yet still above their purchase price just to get rid of them? Can't be penalized for selling below that Seiko-set price? Yeah, if I were losing my AD privileges I'd dump them too.

Just showing that 20% off is still above cost and making some profit for the reseller. I have no idea what that really is but I've always assumed the MSRP is double the cost and then some.

Reactions: 1

Cowboy Bebop

· #16 · 19 h ago

kevinkar said:
So losing the "AD" means they are not required to sell according to any agreement (i.e. expensive just because...) and are likely selling below the required price yet still above their purchase price just to get rid of them? Can't be penalized for selling below that Seiko-set price? Yeah, if I were losing my AD privileges I'd dump them too.

Just showing that 20% off is still above cost and making some profit for the reseller. I have no idea what that really is but I've always assumed the MSRP is double the cost and then some.

Yes you're right they're still making a profit because they bought them at dealer cost..but you save a ton even though they won't be dealers anymore.

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