WatchUSeek Watch Forums banner
1 - 20 of 395 Posts

· Registered
Joined
·
5,725 Posts
Discussion Starter · #1 · (Edited)
So there was a watch hierarchy thread going round on the board right now and everyone can agree that it was pretty freaking bad in how it ranked watch brands.
There has always been this one graphic from a blog (link HERE) that I thought ranked watches very well but it was missing a lot of brands we talk about around here. So I updated that graphic and tweaked a few of the rankings I thought were a little off. I tried to be as objective as possible, but there were a few placings that I felt were borderline.
So here it is (comments welcome):

Font Material property Art Circle Parallel


EDITS since original post:
  • Bumped Tissot from Enthusiast to Consumer - too mainstream to be an enthusiast watch.
  • Glashutte Original down to "Luxury" (an average unit sale is more comparable to Omega than Zenith)
  • Added Epos, Tourby and Mathey-Tissot.
  • Added Muhle Glashutte (playing in the same kind of space as Longines)
  • Baume & Mercier down to quasi-luxury
  • Added Junkers, Meistersinger and Vulcain
  • Roger Dubuis and Harry Winston moved from Ultra Luxury to High End Luxury
  • Added Seiko Prospex as a separate brand to Enthusiast (but if I make an exception for one???) and added Dubsy & Shoobadoobee
  • Column formatting change. Added Eberhard & Co and Eterna (can't believe I forgot Eterna)
  • Added Pulsar
  • Glashutte original back up to high-end luxury
  • Zenith down to luxury (mainly b/c of brand strength)
  • Mido up to quasi-luxury
  • Added Nixon, MVMT, Monta, Louis Vuitton, Ralph Lauren and Ressence
  • Bulgari to luxury
  • Added Vostok (the original), Revue Thommen and Corum
  • Panerai down to Luxury, removed the Vincero joke category.
  • Added Czapek, Armin Strom, Ming, Graham, Kurono, Minase, anOrdian, Habring, ZRC, Formex, Le Jour and Aristo.
 

· Registered
Joined
·
5,725 Posts
Discussion Starter · #4 ·
Hermes are a high-end luxury brand
I'm comfortable with where they are on the list in terms of their watches.
The ones I felt were borderline were:

  • Blancpain - could arguably be bumped up to ultra luxury
  • Hublot - objectively, there is a case to bump them up to ultra luxury as well (as much as I don't want to admit it)
 

· Registered
Joined
·
13,685 Posts
Close enough. Everyone has different opinions. There are a decent that I would feel could move up or down one, which is pretty good in it of itself (it's not like we're moving 2-3 spots). And there are brands that play in very wide ranges.
 

· Registered
Joined
·
634 Posts
So there was a watch hierarchy thread going round on the board right now and everyone can agree that it was pretty freaking bad in how it ranked watch brands.
There has always been this one graphic from a blog (link HERE) that I thought ranked watches very well but it was missing a lot of brands we talk about around here. So I updated that graphic and tweaked a few of the rankings I thought were a little off. I tried to be as objective as possible, but there were a few placings that I felt were borderline.
So here it is (comments welcome):

View attachment 15774665
lol nice. This is gonna become edited million times :)
 

· Registered
Joined
·
1,314 Posts
I know this is a joke but I'm curious if most people actually see Breitling as being on the same "tier" as Omega. I don't know why but I've always had kind of a so-so opinion of them, they definitely don't seem nearly as prestigious or popular as Omega or Rolex.
 

· Registered
Joined
·
11,480 Posts
I know this is a joke but I'm curious if most people actually see Breitling as being on the same "tier" as Omega. I don't know why but I've always had kind of a so-so opinion of them, they definitely don't seem nearly as prestigious or popular as Omega or Rolex.
WIS like to think that Omega is a tier above because of oh-the-history etc but the general public doesn't really see it that way, and that drives them up the wall.
 

· Registered
Joined
·
1,121 Posts
What would be cool is to make the size of the various logos reflect the market share for the respective brand. This would be a great reference to stop me from accidentally buying a "consumer" brand watch when I wanted an "enthusiast" brand one.
 
1 - 20 of 395 Posts
Top