What are the odds that it's the 5610U I wonder...Thank you @usclassic for flagging this sale at JCP. Scored the GW-M5610 AND a Duro for what will be a combined $70 shipped, which is a screaming deal.
Sale price for the two watches combined was $105, but there is a 10% discount you get for creating an online account. With tax (and free shipping) my order was just under $100. But BeFrugal has 14% cashback running if you click through their site on the way to JCP, and Chase is also offering 15% back from JCP, as well. So basically $70 net for both. Fun!