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Event Award Award ceremony Premiere Performance


The glamour and allure of SIHH attracts celebrities and brand ambassadors as much as it does watch connoisseurs and collectors. The brand ambassadors of CVSTOS, Gerard Depardieu, Dani Pedrosa, and Philippe Coupérie Eiffel duly and dutifully descended upon the C-Lounge, the showroom designated for the watchmakers of CVSTOS. They transformed their adjacent workshops into a lively informal press conference. It was an evening of relaxation and enjoyment enriched by live entertainment. As befits a corporate freebie, all the CVSTOS family members, agents, clients, ambassadors, journalists and friends of the brand were assembled to enjoy a drink accompanied to the expertly mixed rhythms of Geneva's hottest DJ Lorenzo Digrasso.

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Dani Pedrosa

Nose Chin


Gerard Depardieu

The evening got under way with a formal press conference during with each ambassador explained in detail their special partnership with the watch brand and the special features of the watches that were created on their behalf.

CVSTOS was founded in 2005 by Sassoun Sirmakes, the son of the Franck Muller group's CEO, and by the designer Antonio Terranova, an engineer by training who previously worked for some of the leading Swiss watches companies. The brand is a manufacturer of luxury watches, specializing in the design and creation of contemporary timepieces that combine technology with luxury.

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