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Movado Brand Reputation?

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137K views 69 replies 45 participants last post by  ORANGEm0ney  
#1 ·
So I just picked up a Movado at a DEEP discount. I'm wondering what the brand reputation is for this brand in the WIS community.

I've read that Movado is a "Mall Watch" made popular by the cookie cutter diamond shops in every mall around the country. Is this true?

Does Movado make anything that's worth wearing proudly? Or am I just too worried about what other people think?
 
#2 ·
Here is my Movado that I wear with pride. Nothing but compliments and it does the job. To 90% of the people out there, a Movado is a nice respectable watch, but the people on this board are more critical and don't see them in the same light. Most Movado's are quartz. For the same price, you can get a Hamilton and might take a look at some of them.
 

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#3 ·
Critical? These guys? No way ;)

I think Movado's designs are beautiful. I just don't know why they are not as highly applauded as other Swiss brands. Is it because of the quartz movement?
 
#7 ·
While not my cup of tea (though there are a few 800 series I'm partial to) you have to say this for Movado; one of the very few brands that non-WIS types can generally identify quickly. That says a lot for their style and commitment to what they believe in aesthetically. A lot to pay though for a quartz watch, IMHO...

Dan
 
#8 ·
While not my cup of tea (though there are a few 800 series I'm partial to) you have to say this for Movado; one of the very few brands that non-WIS types can generally identify quickly. That says a lot for their style and commitment to what they believe in aesthetically. A lot to pay though for a quartz watch, IMHO...

Dan
I like some of the 800 series also....if you got a deep siscount on it then you got a deal for a quartz watch...the grey market sites and I am assume yo got one therre then you most likely got value for what you spent...enjoy the watch !...who cares what others on this forum think of the brand.Only thing that matters is what you think and like...we are not wearing it !
 
#9 ·
So I just picked up a Movado at a DEEP discount. I'm wondering what the brand reputation is for this brand in the WIS community.

I've read that Movado is a "Mall Watch" made popular by the cookie cutter diamond shops in every mall around the country. Is this true?

Does Movado make anything that's worth wearing proudly? Or am I just too worried about what other people think?
Movado makes some very interesting watches including the venerable Museum watch. They have a long respectable history in the business. The real question should be whether you like the style and design and not whether someone else thinks it is a classy brand. In reference to the bolded comments above, did you know that Rolex watches are sold by diamond merchants in large volume shopping malls located across the USA.
 
#10 ·
I have a Movado Museum that was my first "nice" watch. 10 years old now, has only needed one battery change, and has held up very nicely. Still my go to watch when I'm wearing a tux, but a clean enough design that it can hang fine with a t-shirt and jeans. Got it at a really great price at a Movado outlet. Customer service when I needed a new band and battery was excellent. For the price I paid, I can't even say it was all that expensive for a quartz, and if I look at it on a "cost per wear" basis, it is my best value watch purchase by a mile.

Maybe not a great watch geek watch, but still a nice piece. I probably wouldn't make the same purchase now as I've geeked out a bit more for watches, but I don't regret the purchase at all.
 
#54 ·
I have a Movado Museum that was my first "nice" watch. 10 years old now, has only needed one battery change, and has held up very nicely. Still my go to watch when I'm wearing a tux, but a clean enough design that it can hang fine with a t-shirt and jeans. Got it at a really great price at a Movado outlet. Customer service when I needed a new band and battery was excellent. For the price I paid, I can't even say it was all that expensive for a quartz, and if I look at it on a "cost per wear" basis, it is my best value watch purchase by a mile.

Maybe not a great watch geek watch, but still a nice piece. I probably wouldn't make the same purchase now as I've geeked out a bit more for watches, but I don't regret the purchase at all.
Sorry for bumping such an told topic, but could someone explain to me this statement? Are quartz generally more expensive or are they not worth the money?
 
#12 ·
I'm kicking myself for selling my 99% Breitling Supoerocean Steelfish X-Plus. I got this Movado as a "rebound" watch. Beautiful piece, but it just doesn't compare to my Steelfish. ::Sigh::
 
#14 ·
What has Movado done lately in horology? Nada other than selling 1000+ quartz watches with the museum face in every department store around the nation...They are an old brand with heratage but have found a niche as an overpriced pseudo luxury fashion brand. As the Watch Snob would say " I wouldent strap one of those to the wrist of my worst enemy". That being said most WIS wouldent look twice at a movado, then again who cares? Wear what you like just dont pay anywhere near retail for them.
 
#17 ·
Huh??? If that is your definition of non-success then Rolex, Seiko and Omega must fail as well. They sell large numbers of watches at lots of retailers located in shopping malls across the country. What exactly were you looking for a company to "do in horology". Indeed how does one do something in horology anyway.
 
#16 ·
If YOU like it, and YOU are happy with it and the price you paid for it, that's all that matters. Ignore any bashers you encounter; they have their own emotional issues to deal with. Enjoy your Movado.

~Sherry.
 
#24 ·
mabe i was a tad bit harsh with my opinions, but they are just that, an opinion. Talking watches is purely a subjective and there is no right answer regarding likes and disslikes. I love my Breitling steelfish yet Breitling takes a huge punishment on this forum from time to time for being blingy, mainsteem, and buisy with no origionality. They may be right, but i love my watch none the less. the only reason i said that nobody cared about concord or ebel was that there is hardly a mention of these brands on this forum of watch lovers, and that tells me they are of little significance to the general public. That, and i have only seen a couple AD's one of them being a Movado outlet ofering 60% off all thier watches. i am not denying that they can make some nice watches, i am only stating my opinion that they are not very popular for whatever reason. Didnt mean to piss anyone off.
 
#28 ·
mabe i was a tad bit harsh with my opinions, but they are just that, an opinion. Talking watches is purely a subjective and there is no right answer regarding likes and disslikes. I love my Breitling steelfish yet Breitling takes a huge punishment on this forum from time to time for being blingy, mainsteem, and buisy with no origionality. They may be right, but i love my watch none the less. the only reason i said that nobody cared about concord or ebel was that there is hardly a mention of these brands on this forum of watch lovers, and that tells me they are of little significance to the general public. That, and i have only seen a couple AD's one of them being a Movado outlet ofering 60% off all thier watches. i am not denying that they can make some nice watches, i am only stating my opinion that they are not very popular for whatever reason. Didnt mean to piss anyone off.
Opinions are fine but they should be based on real world experiences. I think you need to look for watch dealers beyond discount and outlet shopping malls. Check out real dealers in the big cities. Did you know that Movado has been associated with the Museum of Modern Art in NYC for decades? Have you seen any of the really interesting vintage Movado watches from the 1950's?
 
#27 · (Edited)
Movado has produced some really nice watches in the past - you can find cool vintage examples if you hunt around. Movado is a company with a strong history and decent quality.

As was stated elsewhere, Movado does tend to rely a lot on the Museum Watch ("borrowed" from a design by Nathan George Horwitt). I happen to like the Museum Watch face but even I only need one of them. Many WIS types don't like Movado because, as said, they are: widely available, kind of monotonous, recognized by the average slob on the street, lack complications and are typically quartz.

Regardless, I own two Movados and like them very much. Both watches have the same case and the same ETA automatic movement but have different faces. The "baton hour" model was my daily wearer for years before I caught the bug and expanded the collection. Both watches are still in my rotation.

Wear yours in health.

-Ken

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#30 ·
I know Movado watches are very pretty and I'm sure the quality is great, but I have to confess feeling a little resentment toward Movado. It feels the same as what I would feel if I saw a pretty girl get a lot of attention and recognition around the office when a very accomplished and capable girl, but who is more plain, goes unrecognized.
 
#31 · (Edited)
Since you asked, yes, I feel like it's a fashion watch (not that there's anything wrong with that). I consider a watch a "fashion watch" when it's more about it's looks than function. I find them very difficult to quickly read the time and that's my number one consideration in a watch. But I'm only talking about the museum watch - I very seldom see or hear about any of their other designs.

This being said, if you like them then buy and wear what you like. I wear watches I like and could care less what other's think.
 
#32 ·
I had one a long time ago that was stolen from my gym locker. So it's nice enough to steal. I'm not the biggest fan, but I don't have the strongest feelings either way. The Museum dial watches are lovely dress watches.

I do have somewhat of an emotional connection to Movado, since I had mine stolen and it was a gift from my father. I've been shopping for vintage Movados, hopefully a Datron:

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I believe they used El Primero movements.
 
#34 ·
I also agree with those saying Movado had many nicer pieces in the past. I love my Movado, one of my favorite watches:

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(image borrowed from trendydandy in a sale thread)

Kingmatic Chrono (Valjoux 7750). I have mine usually on a black leather band with white contrast stitching, and in the summer a black/red/gray NATO. Great size and quality as far as I'm concerned.
 
#35 ·
I own 2 of them and they are among my favorites and actually get more wear than my Breitling or Omega. I dont like all of Movado designs but I love these. 2894 auto chronos LE with some of the best lume I have found.