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Reply from Seiko regarding misalignment of chapter ring

46K views 95 replies 62 participants last post by  hoss  
#1 ·
Hi everyone, I'm from Singapore and recently received a SRPA21k1 as a gift. As a Seiko I immediately noticed the misalignment of the chapter ring. So I brought it to the Thongsia Seiko service center and ask them to fix it. They told me that I will need a new chapter ring and need to wait for 2 - 4 months. So 2 months later the new chapter ring arrived and I brought the watch back for them to change the chapter ring. However the chapter ring was still misaligned and the repairman told me that they allow up a error margin up to 1.5 degrees for the chapter ring. So my last resort is to email Seiko to ask for an answer. And this is the reply I received:

We had forwarded your inquiry to Seiko Japan, they reply as below:

Actually, as the watch is one of the mass produced products, the printing misalignment on the dial and
the misalignment of the dial legs' positions are allowed to some extent; we set the appearance standard.
Meanwhile, we think it is difficult to adjust the misalignment by repair as it is due to a variety factor (e.g. dial print, dial legs).

Therefore, please kindly ask the customer to accept the appearance level by explaining the above and
the fact that you explained to the customer before the replacement that it could not be guaranteed that the appearance
would be improved dramatically as the watch was within standard originally.
 
#6 ·
That's fair enough, IMO - if you had been promised perfect alignment by Seiko, I can see why one might get upset. But this is painfully common knowledge, and, usually, the photos on Seiko's website have watches with misalignments, so they are nothing if not forthcoming in that regard :)

On my 777, it's not misaligned - the rehaut/chapter ring is misprinted - so all my hours line up except 11 and 12. Quite a few others on here appear to have the same issue. C'est la vie - annoying, yes, world ending, no.

Enjoy the watch and revel in the character - like us, it's not perfect! I do think they should be able to work on dividing a circle equally, but I am told these things are trickier than one might think. A stretch target for Seiko, perhaps!

EDIT: In reply to me old mate sticky above - one suspects that the machines are a key part of the issue - tolerances upon tolerances for various pieces of equipment involved in assembly process will add up, and collectively reducing those tolerances is probably not feasible from a cost perspective - you pay orders of magnitude for magnitudes of improvement in such things at an industrial level. Stretch target!
 
#9 ·
I saw somewhere before that the misaligned chapter ring can often be fixed by simply rotating it 180 degrees, so that the spot originally at 12 is at 6.

I did this on my SRP775 and the alignment is now perfect. The only drawback of this fix is that it requires removing the crystal.


Sent from my iPhone using Tapatalk
 
#10 ·
I have a perfect SKX and a slightly off SRP. In all honesty i could not care less.

I do wonder though how such a company can get it so wrong. Citizen don't. So it strikes me that as a company making money hand over fist they do not really care.

It still won't stop me buying a 6105 re-issue if ever one comes out.
 
#11 ·
I do think it's pretty clear now that the issues have to do with the printing of the markers and not the assembly of the watch. As such it is true that sending it back is no guarantee of a fix. And just to add I personally don't think it's that big a deal. I have an SKX and a Turtle that are slightly off. Keeping and enjoying both.
 
#12 ·
Not so big a deal maybe but that's a terrible reply coming from a manufacturer explaining clearly visible misalignments as 'acceptable'. They can get their dress watch chapter rings dead straight even on Seiko 5s but for some unknown reason can't do the same for relatively expensive pro-spex divers. Disappointing.
 
#13 ·
Hi, I do agree, that a company like Seiko should be overthinking their spec. limits. But, I can still honestly say, that I do love each and every one of my seven "crooked" Seikos. Four of them being SKX007/009, there is no mistaking one for the other, since each one is unique and that is wonderful.
Sure, when a newly ordered watch arrives, I do check it and hope for an acceptable quality, but compared to other members here, that state that they would send a certain watch back, because they could never overlook a flaw after recognizing it, I only need a few days to accept it, and wouldn´t want it any other way.
Might be the fact, that I have the tools, and worked on quite a few watches before, that makes me relax more about flaws, which could quickly be taken care of. But maybe I just accept the fact, that -almost- nothing in my world is perfect. Cheers
 
#51 ·
Hi, I do agree, that a company like Seiko should be overthinking their spec. limits. But, I can still honestly say, that I do love each and every one of my seven "crooked" Seikos. Four of them being SKX007/009, there is no mistaking one for the other, since each one is unique and that is wonderful.
Sure, when a newly ordered watch arrives, I do check it and hope for an acceptable quality, but compared to other members here, that state that they would send a certain watch back, because they could never overlook a flaw after recognizing it, I only need a few days to accept it, and wouldn´t want it any other way.
Might be the fact, that I have the tools, and worked on quite a few watches before, that makes me relax more about flaws, which could quickly be taken care of. But maybe I just accept the fact, that -almost- nothing in my world is perfect. Cheers
I found this comment to be so helpful: what a relaxed and nice way to view these imperfections. Very Wabi-sabi. Many thanks!
 
#15 ·
I wish I could care about this like most of you do but as hard as I try to care about a very slight misalignment I just can't. I stay awake at night trying to be upset that one of my Seiko dive watches has a misalignment that can barely be seen by the naked eye. I worry so much that a stranger on the street will notice. I now get so upset when I get a Seiko that has perfect alignment, I so want to be like you, mad, angry, disgruntled that a 200 dollar watch has a slight imperfection. I'm teaching myself watch repair so I can go in and misalign all my Seikos. Only then can I be truly happy.
 
#31 ·
This has been Seiko's stance on misalignment for quite some time, I know chino has had a disclaimer about it on some product pages going back several years. Just astounding how they could let it go on and remain an issue even on new products, particularly on an area of the watch that is so visible. I'm not buying any arguments that the separate chapter ring is more difficult to align with the dial, other cheaper watches manage to get it right, and it's not just chapter rings - Seiko likes to drop the ball on bezel and hand alignment at times.

Odd how I've never seen a Seiko 5 misaligned, yet costlier watches that are supposedly "professional specification" are afforded less precision. Any tool company following the same strategy would be in deep trouble.



Seiko, please get your s*** together.

On a serious note, what I just said. Short and to the point with enough expression of frustration highlighted.
 
#30 ·
I don't find the Seiko reply horrible at all. It clearly states their position that the watch is mass-produced and as such does not require them to be perfect in chapter ring alignment. The repair tech stated it more precisely by adding there's a 1.5 degree error allowed. So they are quite clear in this regard. WUS-ers may not LIKE it but at least Seiko definitively made their point clear - mass-produced means they are OK with a bit of mis-alignment. How can anyone argue with that? You want better alignment, move up in price to a watch built with more precision and care.

And we've all seen this here on WUS. Plenty of "common" watches are misaligned so we know it's possible and we might get one that'd dead on or ones that are off by 1.5 degrees. Just the luck of the draw.

I find the reply quite reasonable and it defines their position clearly. You can't complain about that.

Sure, the small number of WUS members might not like it but how many Seiko-WUS-ers are there compared to the huge number of watches Seiko makes and sells each year? A few thousand WUS members but tens or hundreds of thousands of watches made? We might be a picky lot but Seiko still sells tons of watches despite any misalignment of chapter rings. Seiko wins every time.

And knowing this, I prefer to buy watches in person so I can select the one I want. Problem solved.