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Why do San Martin watches cost more than other Chinese brands? Question has been answered in this thread.

13K views 55 replies 29 participants last post by  gear1box  
#1 · (Edited)
Since asking the following question when I started this thread, the thread comments have answered it satisfactorily.

Why do San Martin watches cost more than other Chinese brands?

I like many of their watches, and from photos they look good quality, but they are quite expensive compared to other Chinese watch brands that are popular for their relativly low prices.

For instance, I've seen Courgeut Tudor and Omega homages going for around £60/$80 dollars less than San Martin's vintage Rolex Sub homage. Why is that?

From photos of these watches, and youtube reviews, they all have the same fit and finish.
 
#40 · (Edited)
Bezel Alignment on SM SN015-G GMT ...threads/Bezel-Alignment-on-SM-SN015-G-GMT.5359733/&share_type=t&link_source=app

My experience with SM unfortunately has been unacceptable. Two watches with multiple issues. The bezel alignment and accuracy on the GMT was way off (100 seconds per day fast). I attempted to resolve through them but they wanted me to just turn the bezel to fix it. I ended up eating the $60 ish to ship it back and file a PayPal dispute. I eventually got refunded the cost but received nothing on the shipping end. Lesson learned I suppose.


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#3 ·
Why do San Martin watches cost more than other Chinese brands?

From photos of these watches, and youtube reviews, they all have the same fit and finish.
Well, they actually don't, choose your review source more carefully.
 
#9 ·
I think they are ones of the brands that started with Clomage watches to get going and are now also branching out into more design and less copy and past. I know when they started out, they did so with the 6105 explosion that included Heimdallr, Bombfrog, San Martin, Steeldive and Detroit Mint. The assumption was that they all came from the same factory. Can't speak to that too much but having compared my Heimdallr to a Detroit Mint, there were differences. San Martin and Hemdallr still "borrow" design from some older Seikos, but at least seem to be trying to move towards original content. Maybe thats where the price increase comes in.
 
#11 ·
Ironically for a brand that basically only makes homages to other brands...it's the brand, I think. Although I will say that having held some of their most recent offerings since they've cracked well into the 2 and 300 range, they do seem a cut above your really low grade fake and homage fare. I was quite impressed really for that money and I've had a lot of homage experience.
 
#26 ·
I owned the San Martin "Black Bay 58" and must say the quality is a lot better than the Chinese "pilot" watch I own. The lume on the San Martin was superb. The movement, a legit Chinese ETA clone at 28K, was a step up from the NH 35, at least the sweep was smoother as one would expect. The fit and finish were a lot better a lot of other Chinese watches as well as Seiko and other upper level watches. Why did I sell it? The damn logo, a stamped out hexagon that looks like a blob, drove me bananas. If San Martin could come up with a a printed logo then I could do another go around.
 
#27 ·
San Martin has a good reputation for quality and that level of effort probably costs more to deliver. Plus they realize that reputation allows them to charge a little more.

That being said I owned the SN004G a year ago and I thought the QC on it was really terrible. Everything from the bracelet to the bezel were subpar and the $225 I paid felt like it was overpriced.
 
#29 ·
San Martin has a good reputation for quality and that level of effort probably costs more to deliver. Plus they realize that reputation allows them to charge a little more.

That being said I owned the SN004G a year ago and I thought the QC on it was really terrible. Everything from the bracelet to the bezel were subpar and the $225 I paid felt like it was overpriced.
Well, I have an SN004G V3 and it’s fantastic in terms of QC.
 
#32 ·
Things are changing. A few years ago, I would have never considered buying a folding knife from you know where. But now there are quite a few makers from that country that are putting out quality stuff. Ever heard of We knives? Very well made. I wouldn't hesitate to buy one. In the knife world, there's a new generation of Chinese knife maker's that have embraced quality over quantity. I think San Martin is an example of this in the watch world. An entrepreneur that understands the market and realizes that offering a quality product is the name of the game if you're after enduring success.
 
#43 ·
More than happy with the San Martins I own. All are well made, well finished and I've not got any complaints about timekeeping either.

Standard San Martin's - albeit I ordered sterile dials for these
Image

SN006 (leather dial)
Image

SN061-T

BSH Custom Orders:

Image

SN008G

Image

SN017-G-A
 
#46 ·
Here’s the other issue that occurred. As you can tell the hands and dial are completely different colors.

Fortunately I purchased it through wrwatches who were extremely helpful. They paid to have it shipped back/correct the problem.

Image



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That's the first version, isn't it. Things will have improved with the latest.
 
#45 ·
I must say I've been perusing their store. I just can't see putting down money on a cloned watch and knowing I'll not wear it out of shame for having a watch purporting to be what it isn't. For me the fun is actually owning the original and having successfully acquired a watch I really want. The ones which I really was attracted to were the Bluesy, Explorer, and PAM clones. If they had a Fifty Fathom clone with round lumes I might have bitten.
 
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